How to Get Twitter Followers in 2024?

Developing a solid following on Twitter requires creating and posting high-quality and shareable content at peak times, and reaching the target audience. Wondering how you would focus on all of these strategies at once to develop an engaged and growing follower base on your Twitter account? Don’t worry as you will get the most useful guide here to drive real Twitter followers naturally.

Once you start attracting more followers on your Twitter account, you introduce your brand to a larger audience, and Twitter has never been highly popular as a platform. Since half of the 2024 year has passed, it is important to improve your presence and growth because of the approachable community, personal nature, and immediacy of Twitter.

There is no need to use hundreds of strategies to increase your follower count, instead, you can simply focus on two important factors – quality and consistency. Here are 12 proven tips to boost your Twitter followers.

1. Reach the right audience.

There is no benefit in gaining irrelevant followers who don’t engage with your content or channel regularly. So, follow like-minded people within your niche on Twitter. When they are notified that you have followed their Twitter accounts, they tend to visit your account, explore your posts, and follow you back. Try following smaller accounts initially because these accounts tend to see that you have followed them.

2. Interact with other users.

The more you interact with other users, the more you have chances to gain an increasing number of followers. To keep engaging with potential users, make sure that you regularly reply to, retweet, and favorite tweets from users within your industry and beyond. This will improve the visibility of your content in front of new people and encourage them to follow you. Most importantly, if any user notices that you are sharing their content more frequently, there is a possibility that they will also share your tweets in return.

3. Engage with more than only @mentions.

Don’t waste your time interacting with irrelevant users who don’t care about your posts and your brand. Instead, make your searches as specific as possible to engage only with interested people who are likely to interact with your content. You can use Search Agents to do regular searches for trending industry terms and your brand mentions. Whenever you find any new and trending tweet, follow and engage with a user who tweeted it.

4. Tweet with images, videos, and live video.

Compared to simple text, tweets with photos, videos, and live videos bring more interaction. It has also been proved with a study report which found that tweets featuring some type of visual content receive around 150% more retweets than tweets comprising no visual media. So, try to use them in all your posts to create more engagement and promote your posts to new audiences. Add high-quality images and videos with perfect resolution and clear audio. Use Twitter Live to start a quick Q&A session with your audience.

5. Take advantage of live tweeting.

Going live on social networks has become the most useful trick to get the attention of an increasing number of people. You can take advantage of this strategy by live-tweeting your event and creating an excellent experience for your potential followers. Inform your audience earlier that you are live tweeting a specific event on a certain date by uploading an announcing tweet and tagging the speaker or a group in that post. This will make your followers understand what you are doing. When you listen to the event, respond to that first tweet with your viewpoints, explanations, and useful facts you are learning. Add a hashtag included in an event to let organizers see it and retweet you.

6. Use the right hashtags strategically.

You will hear and read it multiple times that hashtags are the most powerful tool to improve searchability and bring more engagement on social networks and Twitter is not an exception. As per the study report, tweets having hashtags receive more than 12% higher engagement than those featuring no hashtags. So, this is the proven and easiest trick to present your tweets in front of a new audience. Make sure that you don’t overdo hashtag usage as it makes you appear spammy.

Use only industry-relevant hashtags related to an upcoming holiday or current popular events. You can also use fun hashtags to add some humor and personality to your tweets. When any user searches the related hashtag or clicks on a hashtag in existing content, they will find your tweets. This will help you to improve your tweet’s visibility and get new followers on your Twitter account. Strategic use of hashtags is as important as leveraging effective SEO campaigns for a website. If you want your tweets to appear as the top search results of the specific hashtags, use these tags.

7. Encourage your audience to follow your Twitter account.

Add CTAs (call-to-actions) and Twitter buttons in all your posts, encouraging your audience to follow you. To get started, you can ask for your audience’s feedback or ask some interesting questions. This will encourage users to tweet you and follow your account on Twitter. 

8. Use trending hashtags.

Participating in trending hashtags is another useful tip to get found on Twitter and get more followers. Stay informed about the latest trends on Twitter and use popular hashtags to make your brand seen in the big conversations. Make sure to use only trending topics and hashtags related to your brand.

9. Provide Twitter support to your clients and customers.

Remember, the more you support and cater to your target customers, the more they are likely to follow you on social media platforms, including Twitter. Offer Twitter support to your loyal clients and customers by timely responding to their comments, queries, and questions about your product or service. When your audience has a question about your product or service, they tend to tweet you to get the desired support, thereby increasing the chances of following your account.

10. Tweet others’ content.

To drive more engagement on your tweets, you also need to share tweets from your non-competing brands and favorite creators. Whenever you find any shareable content and retweet it, be sure to tag that user. It will increase the possibility that they will follow you back when they find your @mention in their feed.